In this webinar, BlackTree Clinical Consulting Manager Maureen Kelleher offers a step-by-step guide for establishing a new palliative care program and positioning for long-term success. Covering everything from creating your business plan and staffing requirements to reimbursements and marketing for growth, this comprehensive presentation will provide the tools required for building a successful palliative care program.

Key Takeaways:

  • Have a clear vision for the Palliative Care program 
  • Start with a defined goal/mission and build from there
  • Know the needs of your region before you plan a Palliative Care program
  • Know what forms are needed to start at Palliative Care program (payor enrollment can take up to 6 months)
  • Outpatient and community-based Palliative Care services are less prevalent than services in inpatient setting
  • If you don’t understand part B billing, seek additional support or hire someone who does



  • Start with a market analysis to identify potential opportunity
  • Get board certified physicians for Palliative Care
  • Join Center for the Advancement of Palliative Care (CAPC) for tools and ideas
  • Start with one or two diagnosis (for example: Cancer and Cardiac) to focus in on your referral base and work to create a strong program and build from there.


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